SportsEvents Magazine

NOV 2017

SportsEvents is edited for those who plan tournaments or other sports events.

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November 2017 4 If you're like many people across the country who have seen a new sports complex popping up in your community, you might be asking "Is that money well spent? Will it get enough use to keep the doors open?" They're valid questions, as taxpayers are often asked to contribute dollars to build or renovate sports parks and facilities. As industry insiders, we are all too familiar with the conversations and concerns but as you'll see in this month's New and Renovated Sports Facilities special feature, cities and towns are reaping the rewards through sports business, and the immediate and projected economic impact of these projects is quieting some naysayers. In some areas of the country, new facilities or updates to existing facilities are long overdue. In other areas, community demand for recreational areas are needed to serve local and youth leagues. Elsewhere, community lead- ers hope to attract a larger share of the sports-events business by drawing traveling teams, tournaments, championship games and national attention. First-rate facilities are a must to host major events that draw media coverage and televised exposure. That exposure and the possibility of showcasing all that a city, county or state has to offer translates to happy hoteliers, retailers and other businesses that benefit from the economic boost. I am happy to be a part of an industry in which people are excited and confident about the future. By building more places to play, and making the fields and ballparks more accessible and safe, we are opening the doors for children and adults to get out and get moving, to find the joy of sprinting 100 yards for a touchdown, kicking a game-winning goal or swimming a person- al-best freestyle relay in front of a hometown crowd. One thing is certain: if players in the sports-events industry don't support each other in pursuit of our collective vision and goals, we can't be sure of positive outcomes. Let's see where all these new developments take us. We may be surprised at how high sports participation numbers can grow. SportsEvents is published monthly by Covey Communications Corp., P.O. Box 2267, Gulf Shores, AL 36547. It is mailed under standard mail rates. POSTMASTER: CHANGE SERVICE REQUESTED TO SportsEvents Subscription Office, P.O. Box 16868, North Hollywood, CA 91615. Editorial ideas and manuscripts are welcomed. However, all unsolicited manuscripts and photographs must be sent with return postage; otherwise SportsEvents cannot be responsible for returning them. Copyright 2017 by Covey Communications Corp. All rights reserved. Reproduction in whole or part without express written permission of the publisher is strictly forbidden. EXECUTIVE OFFICES 2001 West First Street Gulf Shores, AL 36542 (251) 968-5300 / Fax (251) 968-4532 102 South Tejon Street Suite 1100 Colorado Springs, CO 80903 (719) 644-7000 MAILING ADDRESS P. O. Box 2267 Gulf Shores, AL 36547 E-MAIL WEBSITE PUBLISHER J. Talty O'Connor MANAGING EDITOR Sherri Middleton DIRECTOR OF SALES Shellie Kichler ADVERTISING Kelsey O'Connor EXECUTIVE MARKETING & Kayla Brown COMMUNICATIONS MANAGER DESIGN SERVICES Kelly Williams MANAGER MANAGER, TRAFFIC Stephanie Eckman & PROMOTIONS FINANCE MANAGER Mandi Morrison CIRCULATION MANAGER Ashley Brokowsky CONTRIBUTING EDITORS Michelle Ryan Beth Kujawski Paige Townley Marcia Bradford Robin Mackinaw EDITORIAL Jon Butler, ADVISORY BOARD Pop Warner Little Scholars Sally Johnson, National Council of Youth Sports Jamie Adams, National Association of Intercollegiate Athletics Alicia McConnell, U.S. Olympic Committee James Parker, Amateur Athletic Union Don Ruedlinger, Youth Basketball of America Jon Schmieder, CSEE Huddle Up Group EDITOR'S PLAY-BY-PLAY Sporting Communities Are Swinging For The Fences Managing Editor

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