SportsEvents Magazine

NOV 2016

SportsEvents is edited for those who plan tournaments or other sports events.

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Page 6 of 59 November 2016 7 t SPORTS Talk Industry O'Connor Named to NCYS Board of Directors J. Talty O'Connor, founder and publisher of SportsEvents Magazine and president of Covey Communications Corp., has been named to the Board of Directors for the National Council of Youth Sports. "I am honored and thrilled to be selected to join the board of this prestigious and vital organization," O'Connor said. "With a membership that serves 60 million registered partici- pants, the National Council of Youth Sports (NCYS) is the largest organization in America representing the youth sports industry. I look forward to contributing in as many ways as possible." O'Connor is a nationally recognized leader in the sports events industry. He is founder and publisher of SportsEvents Magazine, and creator of the annual S.P.O.R.T.S. The Relationship Conference, which brings sports event planners, rights holders and sports governing bodies together with cities from throughout the United States that want to host their events. "The National Council of Youth Sports Board of Direc- tors serves the NCYS with extensive experience, synergy, integrity and professionalism," said Sally Johnson, NCYS executive director. "Talty O'Connor is a man of honor and his untiring dedication and respected leadership will be an exceptional asset to the entire amateur youth sports industry." Aurora Area Sports Alliance Formed The Aurora (IL) Area Con- vention and Visitors Bureau (AACVB) has formed the Aurora Area Sports Alliance (AASA), an organization with a dedicated focus to bringing amateur sporting events to the Aurora area. The AASA is composed of representatives from like-mind- ed organizations who support amateur sports of all types. The AASA is committed to promoting the Aurora region nationally as a premier destina- tion for sports and recreation. The major goals of the AASA are to attract, create, support and host sporting and recre- ational events that have a pos- itive economic impact on the region and assist in maximizing the potential of all regional athletics facilities. The AASA will enhance the image of the Aurora area by showcasing the region as an outstanding venue for sports tournaments. "While the AACVB is dedicated to bringing all types of visitors to the area, sports groups have perhaps the greatest potential to create economic impact for the re- gion," said AACVB Executive Director Cort Carlson. "We have discovered that sporting events can create an estimated economic impact of a quarter of a million dollars over just one weekend. That means more people staying in our hotels, eating in our restau- rants, buying gas and shopping in our stores … which leads to more tax dollars collected for the Aurora area. And with all of these organizations working together to bring competitions to the region, we are certain to become the destination-of-choice for many sports events and tournaments for years to come." Flagler Adds Two Palm Coast (FL) and the Flagler Beaches, Flagler County's official destination marketing office, hired Craig Lenniger as the new tourism sales and grants manager and Darbi Ellis to fill the new position of marketing coordinator. "We are thrilled to have both of them as a part of our permanent team," Executive Director Matt Dunn said. "They bring tremendous assets that will increase what we are able to accomplish." Lenniger has more than 20 years of event management ► Youth Basketball of America (YBOA) president and founder Donald Ruedlinger was honored with the inaugural National Council of Youth Sports (NCYS) Icon Award during the CEO Leadership and Insurance Summit in Overland Park, KS, in September. This prestigious award was presented to Ruedlinger for his many years of exemplary service to the youth sports industry. Ruedlinger was the first recipient to receive the NCYS Icon Award. "That was really a surprise, I really had no idea," Ruedlinger said. "In 27 years, we've reached a lot of kids." Youth Basketball of America is an international governing body that promotes youth basketball worldwide. "Don Ruedlinger has created quite a legacy and has much to be proud of," NCYS Executive Director Sally Johnson said. "As you read through his accomplishments, you will find a wonderful collection of professional memories filled with heart and soul, dedicated to youth and the sport of basketball. The NCYS Icon Award recognizes these outstanding accomplish- ments." A non-profit organization located in Orlando, FL, YBOA offers league development, tournaments, uniforms, educa- tional clinics, scholarship programs, support materials, mer- chandise and insurance programs. n Ruedlinger Receives First NCYS Icon Award

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