SportsEvents is edited for those who plan tournaments or other sports events.
Issue link: http://sportsevents.epubxp.com/i/769203
www.sportseventsmagazine.com December 2016 85 Sponsored Content CVBs & Sports Commissions ntering a two-story, glass atrium and traveling up an open curved staircase to a 35,000-square-foot viewing area overlooking eight full-size and one studio rink, it's clear that New England Sports Center (NESC) is the most advanced ice sports complex of its kind. Located since 1994 in Marlborough, MA, NESC sits in the MetroWest region midway between Boston and Worcester at the crossroads of New England. Inside, teams from all around the world face off in local, regional, national, and international competitions that offer the best in event viewing: from sideline seating, spectator platforms, or a climate-controlled family mall and viewing area. The main arena, with a center scoreboard, contains stadium seating for special events. Operation Presided over by a 265-foot skylight, the second-floor mall contains a full-service restaurant, snack bar and recreational area, entertainment center (with pool tables, air hockey and more), and function rooms. Spreading over almost 30 acres of sub- urban land, the building also has dozens of locker rooms, a hockey pro shop, large car- peted exercise room, skate sharpening, and skate rentals. On-site catering is available for special events, and a new fresh seafood restaurant is open during major tourna- ments. Alcohol is available in the restaurant area except during high school games. Reputation Because the New England Sports Center has eight full-size ice surfaces (220 feet by 85 feet) and one studio rink, it has the capacity to accommodate larger tourna- ments; it has hosted events of national and international importance. Its tournaments draw teams literally from all over the world. New England Sports Center has been the home of the Skating Club of Boston, the Junior Bruins, Boston Blades (Canadian Women's Hockey League), and the Min- uteman Flames. Temporary flooring over the ice served as home field for the Boston Rockhop- pers professional indoor lacrosse team. But the focus is not solely on team sports. Olympic fig- ure-skating med- al-winners Ilia Kulik, Michelle Kwan, Evgeny Platov, and Pasha Grishuk have chosen NESC as their practice rink. Location Step outside and beyond the professionally landscaped property, ample parking, and greenspace, you'll find the MetroWest region offers all the amenities of urban, suburban, and rural communities: a wealth of shopping ranging from luxury brands to country boutiques to premium outlets; six state parks; a network of trails for walking, biking, and hiking; craft breweries; and 800 restaurants. Most immediately, the City of Marlbor- ough sits at the crossroad of New England; proximity to Interstates 495 and 290 and the Massachusetts Turnpike makes Marlbor- ough a busy commercial, political, and recreational center. Incorporated as a town in 1660, the City of Marlborough today is a thriving community with a population of approxi- mately 39,000 residents. The city retains the tree-covered ridges and idyllic ponds from its early days as a Native American and Colonial settlement so visitors and residents alike enjoy a small-town feel with the ame- nities of a city. Those amenities include almost 2,000 guest rooms in 10 major-brand hotels. Those hotels, along with another two dozen in surrounding communities, are also home to teams competing at nearby sporting ven- ues that include Fore Kicks Indoor & Out- door Sports Center and Special Olympics Massachusetts' Yawkey Training Center in Marlborough, North Star Figure Skating and Boston Badminton in Westborough, and New England Baseball Complex and Teamworks in Northborough. n E MetroWest, Massachusetts: Hockey Venue Offers a Hat-Trick of Amenities Alyssa MacPherson, Marketing Manager (774) 329-4610 firstname.lastname@example.org www.metrowestvisitors.org MetroWest Visitors Bureau "In MetroWest, you enjoy world class sports venues and proximity to major New England cities, while benefiting from the affordability and distraction free environment of the suburbs."