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Subscribe LINE-UP Volume 9 • Number 7 • July 2012
Idea Playbook Insight From Your Peers
14 16
17 20 23
Off The Ice For Good Read Nathan Lafayette's personal story about the career-ending concussion that helped him gain a passion for sharing the lessons he learned.
Tell Your Story With Instagram Social media expert Carlos Carbonell tells how you can use Instagram to engage audiences with the story of your brand.
Difference Maker
When The Baseball Team Exits Casper, This CVB Exec Buys A New One A self-professed "baseball guy," Casper, Wyo., CVB CEO Aaron McCreight describes why he bought a baseball team to play in Casper when the Pioneer League Casper Ghosts moved.
Game Plan Features For Those Who Plan The Games
Age Is Just A Number: Planning For Seniors Learn what it takes to plan sports events for today's incredibly active senior competitors. It's not that much different from plan- ning events for other groups.
Special Feature
Sports Events & Vacations… A Common Sense Combination Adding a vacation onto a sports event is becoming more and more common as families seek to make the most of their travel time.
Sport Report:
26
Young Guns
Armed For Future Growth
Shooting Sports
Target shooting is growing more popular, especially among youth, who represent much of the growth in participation in recent years.
8 July 2012 www.sportseventsmagazine.com Paddle Sports
Making A Big Splash In Middle America A move to Oklahoma City, Okla., is helping USA Canoe/Kayak bring a sport to Middle America that has been practiced traditionally on the East and West Coasts.
Youth Sports Exploring vital issues related to youth
sports events 33
Should Youth Athletes Lift Weights? You Decide. Is weightlifting an appropriate conditioning strategy for youth athletes? Read expert opinions on both sides of the debate.
30 Cover:
Contact
S.P.O.R.T.S. 2012 In Every Issue:
Connect…Visit us at www.sportseventsmagazine.com to connect via Facebook, Twitter, YouTube and Four Square.
Sports Talk . . . . . . . . . . 10 SportsNomics . . . . . . . 11 Governing Bodies . . . . 13 In Their Own Words. . . 19 Bid Sheet . . . . . . . . . . . 57 Advertisers . . . . . . . . . . 58
Site Selection Guide Helping you select the
right site for your sports event
36 Michigan 40 Indiana 44 Kansas 46 Texas
Look for this graphic throughout the issue to learn more about the little things that make a big difference.