SportsEvents Magazine

AUG 2015

SportsEvents is edited for those who plan tournaments or other sports events.

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August 2015 6 www.sportseventsmagazine.com SportsEvents is published monthly by Covey Communications Corp., P.O. Box 2267, Gulf Shores, AL 36547. It is mailed under standard mail rates. POSTMASTER: CHANGE SERVICE REQUESTED TO SportsEvents Subscription Office, P.O. Box 2267, Gulf Shores, AL 36547. Editorial ideas and manuscripts are welcomed. However, all unsolicited manuscripts and photographs must be sent with return postage; otherwise SportsEvents cannot be responsible for returning them. Copyright 2015 by Covey Communications Corp. All rights reserved. Reproduction in whole or part without express written permission of the publisher is strictly forbidden. EXECUTIVE OFFICES 2001 West First Street Gulf Shores, AL 36542 MAILING ADDRESS P. O. Box 2267 Gulf Shores, AL 36547 TELEPHONE/FAX (251) 968-5300 / (251) 968-4532 E-MAIL info@sportseventsmagazine.com WEBSITE www.sportseventsmagazine.com PUBLISHER J. Talty O'Connor ASSOCIATE PUBLISHER Kristen S. McIntosh DIRECTOR OF SALES Shellie Kichler MANAGER OF CORPORATE COMMUNICATIONS Leah J. Fanning MARKETING COORDINATOR Brooke Cooper DESIGN SERVICES Kelly Williams MANAGER MANAGER, TRAFFIC Stephanie Eckman & PROMOTIONS FINANCE MANAGER Mandi Morrison CIRCULATION MANAGER Ashley Brokowsky CONTRIBUTING EDITORS Marcia Bradford Selena Chavis Janis Helton Michelle Ryan Paige Townley T. Wayne Waters EDITORIAL Jon Butler, ADVISORY BOARD Pop Warner Little Scholars Sally Johnson, National Council of Youth Sports Jamie Adams, National Association of Intercollegiate Athletics Alicia McConnell, U.S. Olympic Committee James Parker, Amateur Athletic Union Don Ruedlinger, Youth Basketball of America Jon Schmieder, CSEE Huddle Up Group EDITOR'S PLAY-BY-PLAY Never Stop Playing hud…ping. High fives. Cheers from the audience. These sounds were repeated countless times during my visit to the AMF Southtown Lanes in Bloomington, Minn., one morning in July. All 48 lanes were occupied, and the house was packed; it was standing room only. But this wasn't any ordinary bowling tournament. This was the scene of the b owling competition at the National Senior Games held in Bloomington, Minneapolis and St. Paul, Minn., in July. The National Senior Games drew nearly 11,000 athletes, aged 50 and older, to the multi-sport competition that included everything from shuffleboard and pickle- ball to volleyball and high jumping. It was amazing to watch these seniors com- pete—some 100+ years old. There was a man 101 years old competing in the javelin throw. During my visit, I met Cathleen Cullop from Arizona. She shared with me a story of the power of sports. She told me that in many Arizona senior communities during the summer, residents hunker down inside to beat the heat, avoiding social connection. But when her community's property manager installed an indoor shuffleboard court in the clubhouse, a few residents slowly ventured out to play. And, then a few more. Until, finally, teams and friendships began to form, confirming that sports can play a vital role in a long, happy life surrounded by friends. Cathleen's story was not unlike others I heard during my visit. During a panel discussion of athletes, one athlete and cancer survivor said, "You don't stop play- ing when you grow old. You grow old when you stop playing." After seeing these seniors push their bodies to the limits, laugh and proudly show off their medals, it became clear how powerful sports can be throughout a lifetime. Natural Beauty, Natural Fit For Sports Events America's natural beauty serves as inspiration for many sports event planners who recognize what a huge draw an event staged in the great outdoors can be. Turn to page 18 to learn more about the benefits, challenges and return on experi- ence that these events can have for your participants. And on pages 26-34 is a special resource guide of destinations with a history of hosting sports events that make good use of the natural surroundings. Kristen S. McIntosh, Editor T These "cheerleaders" came out to the National Senior Games to root for their friends.

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